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Jim Konz

Well said.

Bradley H Smith

Thanks Jim. The point is, IRO need to use the tool(s) that best reaches their audience. There is no single best practice. You of ALL people know the web as distribution better than anyone. Simultaneous is hard to define – just this past month we had two clients news get posted onto Yahoo very late after the official wire cross time – due to Yahoo error. The client was cursing up a storm until I should them MarketWatch and other sites had the releases on schedule. The interesting point was the clients each used different commercial providers.

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